So you’re interested in display advertising, and you want to take things to the next level? Media Buying is great… RTB is great, but…

With the downturn in Adsense revenue, webmasters are increasingly going elsewhere or add additional ad networks to their websites to make up for lost…

PPV is considered a cheap way of advertising online, but be warned, cheap traffic MAY not convert as well as expensive traffic. In general,…

In this article I want to discuss some important design concepts related to banner ads. Whether you do this work yourself, or hire it…

A CPM Ad Network allows an advertiser to advertise to their network on a CPM (cost per mille) basis. From an advertiser’s perspective, this…

I recently posted some articles about the best CPM Ad Networks. I thought it would be important to go over some of the best…

Tip #4: Get Inspiration From The Greats… When you’re about to start your WSO, you should make sure to look over all the past…

When writing Copy, there are certain key elements that need to be present in order to make your prospect tick. If these elements are…

When you launch a new website, it’s nice if you have a big start-up fund backing you up, but few of us are so…

My eye keeps catching any bulletin board that I see, whether at a restaurant, grocery store, or whatever. And it’s interesting to me what…

When launching an advertisement on Facebook there are a lot of criteria that you could set to determine who sees your ad. For example,…

Sitelink Extensions aren’t just available in the UK and the US anymore. All other Bing/Yahoo markets can include this extension since last month. This…

As an Internet marketer who does search engine optimization, keyword research and keyword discovery is the cornerstone of any online project. For the longest…

In this part, we’ll go a little bit deeper into how you can increase your CTR using the Facebook Ads platform. We’ll talk a…

So far, we’ve covered 7 tips on how to increase your CTR within Facebook Ads. In this part of this series, we’re going to…

Facebook has grown from being a small Social Network in the shadow of a much larger giant, (known as MySpace) to now being the…

In this article series, we’ll talk a lot about how you can write quality text ads on Facebook Ads to get a higher CTR…

In the last article, we talked about the level of intensity you should have in your ads, as well as whether to go for…

In the previous articles, we talked about how you can drastically increase your Quality Score, so that you can get some really cheap clicks…

This is the second part on the series on increasing your Quality Score (QS). In the first article, we talked about how you can…

If you’re marketing using Google AdWords, you probably know the importance of having a high Quality Score. Quality Score is usually one of the…

Before when you wanted to invest in media buys the only kinds that were available were television commercials, time slots on radio stations, billboards…

There’s a reason why your PPC campaigns aren’t performing quite like you had hoped. You’re either doing something wrong or you’re not doing enough…

In the last article, we went over ways to create visual tension, particularly with text, in order to increase the CTR on banner ads.…