If you are like most Internet users, chances are you are taking advantage of Google search on a daily basis. You might not be using the advanced features of the search engine, though, which are designed to provide an even more targeted, precise search experience. Besides advanced text search, you can also do advanced image search, and even reverse image search, where you can easily find other sizes and versions of the same image. Here is a brief guide on how to make the most out of these advanced features of Google search.

Advanced Google Search

How to Do Google Advanced Search

  1. Go to Google Search Options. Once you start typing your word or phrase in Google search box, the Options button (in the form of a gear) will appear in the top right-hand corner of the screen. Clicking it will unfold the drop-down menu with several search options.
  2. Click on the Advanced Search menu item.
  3. Choose from several customization features relevant to your particular search. For example, you can find exact words by putting them in quotation marks, find any of the words in your search by placing “OR” between them, and exclude certain words by adding a minus sign before them. All of the above options are also available via regular Google search, but the Advanced search option can come handy if you forget how to use a certain feature, since it provides simple instructions. For a detailed breakdown of all the symbols you can use to narrow down your results in Google search, scroll to the bottom of the Advanced search page and click the “Use operators in the search box” link.
  4. You can narrow down your results even further by criteria like language, region or even specific website. You can also choose to filter any explicit results by using the SafeSearch feature. Google Advanced search lets you find files by format too. For example, you can look for a given word or phrase only in DOC, PDF or PPT files. You can further filter your search by usage rights, choosing whether you want to see files that are only free to use, can be modified for personal use, or can be used for commercial purposes as well. Google allows you to find pages that are similar to a certain URL, search only the pages you’ve already visited before, and customize your search settings by deciding how many results to display per page and whether or not to save your search history.

How to Do Google Advanced Image Search

  1. Go to the Images tab located under the Google search bar or just type http://images.google.com in your browser’s address bar.
  2. Click on the Options button in the top right-hand corner of the screen.
  3. The first few settings you will see in Google Advanced Image Search screen are the same setting you find when performing advanced text search. Scroll down to find some features that are more image specific. Here you can choose the image size you want to search for, indicate the aspect ratio, and look for images by specific colors. You are also able to choose the type of the image, such as photo, clip art, animation, drawing, or even just “face.” Further options are, once again, similar to those in advanced text search. You can choose to search by region, website, usage rights and file type, including JPG, PNG, GIF and others.

How to Do Google Reverse Image Search

A couple of years ago Google implemented a new Reverse Image Search feature. It can be extremely useful when trying to locate the original version of an image or find a better quality, higher resolution file. You can also use it to find out whether your own images are copied by anyone else on the Internet.

  1. Go to Images tab under the Google search bar or to http://images.google.com.
  2. Click the camera button inside the search box to do a reverse image search.
  3. Enter the URL of any image you found online or upload an image from your device, and click Search by Image. Google will display any available sizes and formats of the same image in the search results. It will also show images that are visually similar to the one you searched for, in case you need a close alternative.

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